Companies hungry for a piece of Suarez

Companies ranging from McDonalds to Trident chewing gum to JC Penney gobbled up the free publicity offered by Uruguay striker Luis Suarez's incredible bite on Italy defender Giorgio Chiellini during a World Cup match on Tuesday.

Suarez was caught chomping on the Italian's shoulder near the end of Uruguay's 1-0 win, the third such indiscretion of his controversial career.

The incident was perfect fodder for twitter with some of the world's biggest companies among those eager to get their teeth into a ripe advertising opportunity.

Many of the tweets were addressed directly to Suarez himself, who has more than three million followers on twitter.

No brand was too shy and no connection too tenuous.

The referee did not see the bite incident although FIFA are investigating with Suarez facing a lengthy ban.