The modern Indian wedding is undergoing a seismic shift, moving away from fragmented, family-managed affairs toward meticulously curated, all-in-one celebrations. This trend, driven by a new generation of couples, is paving the way for bundled wedding packages to become the future of Indian celebrations.

Why are bundled packages the new normal?

Today’s couples, often busy professionals, are no longer willing or able to take on the daunting task of individually sourcing and coordinating an army of vendors. A traditional Indian wedding can involve over 10 different vendors, from caterers and decorators to photographers and entertainment, leading to endless meetings, negotiations, and logistical headaches. Bundled packages offer a powerful solution by consolidating all these services under one roof, providing a single point of contact and a cohesive vision.

A recipe for reduced stress and clarity

One of the most compelling reasons for the rise of all-in-one solutions is the drastic reduction in stress. Wedding planning is a high-pressure ordeal, and for a millennial or Gen-Z couple, navigating the expectations of multiple family members while coordinating a dozen vendors can be overwhelming. Bundled packages simplify this process by offering a pre-vetted team of professionals who are already familiar with the venue and each other’s work.

Beyond stress reduction, these packages offer unprecedented financial clarity. A major fear for many couples is the “hidden costs” that often crop up with individual vendors. Bundled packages provide a transparent, upfront cost, with every service outlined in a single contract.

This financial transparency builds trust and allows couples to budget effectively, without the anxiety of last-minute “extra charges.”

The power of professional expertise and personalisation

While some may assume bundled packages are rigid and lack personalisation, the opposite is true. The most successful all-in-one providers excel at customisation. They offer a range of curated themes, from regal and traditional to bohemian and modern, allowing couples to tailor the package to their unique tastes.

This trend is particularly evident in the rapidly growing destination wedding market. India’s destination wedding market, which was estimated at USD 16.25 billion in 2024, is projected to reach USD 55.39 billion by 2033. Planning a wedding in a different city or country adds a layer of complexity that bundled solutions are uniquely equipped to handle. From managing local vendors and travel logistics to guest accommodation and itinerary planning, an all-in-one package makes a destination wedding a smooth, effortless experience.

(The writer is – Founder & CEO, Event Planet)