Live
- 5-day FDP held at KSRM Engg College
- Traffic cops debunk claims of discounts on e-Challans
- Elaborate security arrangements made for Vaikunta Ekadasi: SP Subba Rayudu
- Cong flays TTD move to remove non-Hindu staff
- Rising school fee returns to haunt parents in Hyd
- Complete TTD model temple works in Prayagraj: JEO
- TGEC holds meet on fixing private school fees
- Visakhapatnam: RPF issues advisory to visitors on illegal parking
- IITH, Japanese city sign MoU for personnel exchange
- Rice millers, traders rig prices, exploit farmers, consumers
ITC ropes in Rashmika Mandanna as face of Fiama
ITC’s Fiama, amongst the leading personal wash brands in India, continues to disrupt and innovate in the wash segment, with the recent launch of the unique Fiama Sandalwood Oil and Patchouli Gel Bar.
Hyderabad: ITC’s Fiama, amongst the leading personal wash brands in India, continues to disrupt and innovate in the wash segment, with the recent launch of the unique Fiama Sandalwood Oil and Patchouli Gel Bar. The traditional opaque sandal soap category will witness an innovative experience with sandal in a transparent gel bar format.
The company has roped in Indian film actress Rashmika Mandanna as Fiama brand ambassador. Sameer Satpathy, Divisional Chief Executive, Personal Care Products Business Division, ITC Ltd said, “Fiama Sandal disrupts the segment with its innovative gel bar format and a unique ingredient mix which is modern yet preserves tradition. We are delighted to have Rashmika Mandanna on board.”
Rashmika Mandanna says, I am proud to be a part of this exhilarating journey to redefine the emotion, promise and perception of a sandal soap.” The Fiama Sandalwood Oil and Patchouli Gel Bar has a rich and luxurious lather that gently leaves the skin feeling soft and glowing.
