Nagaland: Airbnb partners with Hornbill Festival
Building on Airbnb's commitment to harness the potential of the tourism sector in India's North-East region, Airbnb signed a Memorandum of Understanding (MoU) with the Department of Tourism, Government of Nagaland recently.The signing event was held in the presence of Khehovi Yeputhomi, Advisor, Tourism, Government of Nagaland and Chris Lehane, Head of Global Policy and Communications, Airbnb and other key dignitaries.
Through the MoU, the parties aim to help build a sustainable tourism ecosystem that benefits local communities and promote prominent events like the Hornbill Festival.
Key elements of the partnership include Skills development workshops, jointly conducted by Nagaland tourism and Airbnb, for existing and potential hospitality entrepreneurs; Promotion of key festivals and underserved areas in Nagaland; Share best practices to create a conducive regulatory environment for home sharing in the State.
As part of the partnership, Airbnb was also announced as the official 'Alternate Accommodation Partner' for the week-long Nagaland Hornbill Festival, which showcases the rich cultural heritage of the state. Held each year in December, the festival offers unique, authentic and immersive experiences attracting domestic and international tourists. While the festival is already one of the top tourist attractions in Nagaland, Airbnb will help further promote the festival to its audience of international travellers.